Santa Cruz Area Chamber of Commerce
Board of Directors
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The Santa Cruz Chamber Board and Chamber committees are comprised of local Santa Cruz County business people, civic leaders, non-profits, and community members who volunteer their time and expertise to chair our committees and serve on our Board of Directors. We value their time and commitment to the Chamber and to the Santa Cruz community, and their commitment to fully participate and partner in activities that improve the economy and quality of life in Santa Cruz County. Volunteers are crucial to the Chamber's success. We have a great community and we work to capitalize on our community's talent and innovation to create and sustain the momentum needed to build a better community and improve our quality of life and quality of place.
2016 Executive Committee:
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Chris Maffia, Board President, Ambassador, Women in Business Chair
Vice President, Santa Cruz County Bank Chris Maffia is Vice President, Relationship Manager for Santa Cruz County Bank where she is responsible for business and community development for the Santa Cruz market. In her background of over 33 years of banking, she has held a variety of positions starting as a teller with Bank of America and working her way through lending, and personalized banking positions with Premier Banking. In 2005, Chris retired from Bank of America as Senior Vice President, Market Manager for the Central Coast Premier Banking Team. Chris joined Santa Cruz County Bank in 2005 and has enjoyed working at the bank’s office in downtown Santa Cruz. Chris is currently the Board Chair for the American Red Cross of Santa Cruz County. She previously served as the Board of Trustees Chair for the United Way of Santa Cruz County for two years as well as the campaign chair. She is also a 15-year active member and past chair for Dominican Hospital Foundation Guild. Chris currently serves as the chair of the luncheon committee for the Santa Cruz Area Chamber of Commerce Women in Business. Past recognitions include Affiliate of the year for the Santa Cruz Board of Realtors, Ambassador of the Year for the Santa Cruz Chamber of Commerce, and the Betty Elward award presented for outstanding participation in the Dominican Hospital Foundation Guild. Chris and her husband, Chuck, live in Scotts Valley. |
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Kirsti Scott, Past President
Principal, Scott Design Inc Kirsti Scott is Scott Design’s Creative Director and founder. Since 1993, she has led the award-winning design team at Scott Design, creating web, interactive, and integrated marketing campaigns for innovative companies. She directs the Scott Design team mobile-optimized websites, emails, and landing pages, as well as web and print advertising, print collateral, and event signage. Kirsti was previously an art director at CKS Partners, where she created marketing materials for Apple Computer, IBM, and other large corporate clients. Kirsti was a co-founder of 100 Women Who Care Santa Cruz and TEDxSantaCruz, and is a trustee of York School. She has degrees in Economics from Stanford University and in Graphic Design from Rhode Island School of Design, and studied French and political science in Paris at L'École des Sciences Politiques and La Sorbonne. She lives in Aptos. |
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Eric Summers, Past President
Vice President, Comerica Bank Eric Summers is Vice President/Relationship Manager for Comerica Bank. A banker for over 15 years, he has been with Comerica Bank since 2005. Eric attended Cal Poly, San Luis Obispo where he obtained a degree in Business Administration with a concentration in Financial Management and a minor in Economics. Eric is a graduate of both Leadership Santa Cruz County and Focus Agriculture. Eric lives in Santa Cruz with his wife and daughter. |
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Amy Ivey, Vice President Membership and Communications Committee
Vice President, Marketing and Development, Bay Federal Credit Union Amy Ivey is the Vice President of Marketing and Development at Bay Federal Credit Union. Ivey's areas of responsibility are the direction and oversight of Marketing, Public Relations, Training, Financial Education and Community Development. She has been involved with the Santa Cruz Chamber of Commerce for three years and presently chairs the Membership and Communications Committees. Her prior board experiences include Second Harvest Food Bank of Santa Cruz County, Scotts Valley Athletic Association, North Coast Rape Crisis Team, Eureka Main Street, Ambassador's Committee Chairperson for the Greater Eureka Area Chamber of Commerce, and has served on a variety of committees for non-profit organizations and events. Ivey resides in Scotts Valley with her husband and two children. |
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Virginia Johnson, VP Community Affairs
County of Santa Cruz Policy Advisor, Office of Supervisor Bruce McPherson Virginia (Gine) Johnson serves on the staff of Bruce McPherson, Santa Cruz County’s 5th District Supervisor. She advises Supervisor McPherson on environmental, economic vitality and public safety policy issues, with a focus on regional transportation and energy projects. Gine has 38 years of business, non-profit and public sector experience, including extensive governance expertise from serving on six local non-profit boards. She served 17 years as the CEO/Executive Director of Ecology Action from 1995 to 2012, exponentially increasing the organization’s mission-driven service offerings and revenues from an annual budget of $125K to a statewide innovator of environmental community programs with $50 million under contract and a $28 million annual budget. Just prior to retiring from Ecology Action, she was instrumental in building a collaborative partnership with Cruzio and Appenrodt Development to renovate a downtown landmark, the Santa Cruz Sentinel Building, now a LEED Gold hub of high tech communication. Gine currently serves on the Advisory Council for the Santa Cruz Land Trust and as the 5th District appointee to the County Commission on the Environment. A graduate of UC Berkeley, she and her family have resided in Scotts Valley for 30 years. |
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Stephen Gray, VP Finance
Chief Administrative Officer, Sutter Maternity and Surgery Center Stephen Gray is the Chief Administrative Officer of Sutter Maternity & Surgery Center of Santa Cruz. He has been in this role since 2012, and has been part of the Sutter Health organization since 2006, having previously served in administrative leadership roles at Memorial Medical Center of Modesto, Sutter Gould Medical Foundation, Sutter Davis Hospital, and Alta Bates Summit Medical Center. Prior to arriving in northern California, Steve worked as a research manager in the psychiatry department of Massachusetts General Hospital in Boston. Steve holds a master's degree in business administration and a master's degree in public health from the University of California, Los Angeles. He lives in Capitola with his wife and two children. |
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Karl Rice, Chair-Elect, Ambassador
President, Santa Cruz Seaside Company Karl Rice is the President of the Santa Cruz Seaside Company. He holds a master’s degree in business administration in finance and real estate from the Anderson School of Management at UCLA and a bachelor’s degree in business administration and communication from the University of Washington. Karl is a sixth generation resident of the Santa Cruz area and he and his wife have two children, the seventh generation of the family to call Santa Cruz home. |
2016 Board of Directors:
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Hilary Bryant, Board Member
Chief Marketing Officer at Calliope Waterworks, Inc Hilary Bryant has served on the Santa Cruz City Council since 2010; she was Mayor from December 2012 - December 2013. Hilary and her husband, local veterinarian David Shuman, own Westside Animal Hospital and have two young children. Hilary also serves on the Santa Cruz METRO Board, the Grind Out Hunger Board and is involved with Santa Cruz Sunrise Rotary, the Teen Center, Youth City Council, and the Beach Flat Community Center. She enjoys competing in triathlons, biking, and surfing. |
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Duf Fischer, Ex-Officio, Ambassador Chair
Chamber Consultant and Past President Graduate of UC Santa Barbara with degree in economics and accounting. Served in the U.S. Army 8 years. Founded F & M Engineering Construction, Inc. Owner, Partner, President, Executive V.P. of many travel organizations. Community Service: President Santa Cruz Jaycees, President Santa Cruz Area Chamber of Commerce, President Miss California Scholarship Pageant, Chairman Santa Cruz City Planning Commission, Chairman Animal Protection Institute, Chairman Advisory Board, Coast Commercial Bank, Chairman Board of Directors, Family Service Association, Board Director, Rotary Club of Santa Cruz, Served as political advanceman for Ronald Reagan. Delegate to the White House Conference on Small Business and Delegate to the first ever White House Conference on Travel and Tourism. Served as Congress Chairman for ASTA 61st World Travel Congress in Taipei,Taiwan. |
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Mary Gourlay, Board Member
Project Manager Barry Swenson Builder Mary Gourlay attended Kansas State for her Undergraduate and Harvard for her Master’s degree. Shortly after completing her degree in Urban Design from Harvard, Mary Gourlay joined Santa Cruz powerhouse Barry Swenson Builder as a Project Manager. |
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Jeanne Howard, Board Member
Publisher, Good Times |
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Sarah Latham, Board Member
Business & Administrative Vice Chancellor, UC Santa Cruz Sarah Latham has served as the Vice Chancellor for Business and Administrative Services at UCSC since fall of 2012. Her portfolio includes the Sustainability Office, Colleges, Housing and Educational Services, Physical Plant, Physical Planning and Construction, Risk and Safety Services, Real Estate, Financial Affairs, and Human Resources. Prior to UCSC, Sarah served for ten years at Samford University in Birmingham, Alabama where she was Vice President of Operations and Planning. She also served as an instructor in the Political Science department for eight years. Sarah started her career working for the Florida Legislature and Board of Regents. A California native, Sarah received her bachelor’s degree from the University of Alabama Birmingham and her master’s degree and Phd from Florida State University. |
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Greg Lukina, Board Member
Director of Business Development, David Lyng Real Estate |
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Monica Martinez, Board Member
CEO, Encompass Community Services |
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Gary Merrill, Board Member
Principal, Emergent Systems |
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Mark Mesiti-Miller, Board Member
Principal Engineer, Mesiti-Miller Engineering Throughout his career, Mark has provided the structural design and civil engineering of many ordinary and several challenging projects including landmarks such as the Walton Lighthouse at the Santa Cruz Harbor, the Seymour Marine Discovery Center, the O'Neill Seawall and the World War II Memorial in Washington DC. His expertise is the design, planning and engineering of buildings, bridges, coastal, PV solar and retaining structures. In 1987, he founded Mesiti-Miller Engineering, Inc. (MME). In his role as Principal Engineer, Mark directs a professional staff of structural engineers, civil engineers, engineers-in-training and other support personnel. More than half the firm's work is performed for architects and other design professionals, while the balance is conducted with MME as the prime design professional. Mark earned his BS in Architectural Engineering from Cal Poly, San Luis Obispo in 1983. In addition to his work with the Chamber, Mark also serves as a planning commissioner for the City of Santa Cruz and chairs the economic development team for COPA. |
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Stephanie Munoz, Board Member
CEM - Vice President/Co-Owner, BTF Enterprises Stephanie Munoz holds a degree from San Jose State University in Business Marketing. She has worked for BTF Enterprises for over 10 years and in 2014 she took over ownership of the company with her partner, Shiela Locatelli Wallace. BTF Enterprises is an Accredited Association Management Company, providing business management to six different associations, representing various industries. She serves in varied capacities for each client, including, Executive Director to the American Board of Vocational Experts, business manager to the California Association of Directors of Activities, meeting planner, tradeshow manager, and marketing manager. She is a Certified Exhibition Manager (CEM) through the International Association of Exhibition and Events, and manages tradeshows with over 2,000 attendees and 200+ exhibit booths. She has also presented for the Santa Cruz Chamber of Commerce on “How to Exhibit Like a Pro!”. Recently she took on her most important role as mom to a beautiful baby girl. |
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Jim Murray
Chief Operating Officer. Dignity Health - Dominican Hospital |
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Rich Pickard, Board Member
Vice President, Legal & General Counsel, Plantronics |
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Tina Shull, Board Member
Assistant City Manager, City of Santa Cruz Tina Shull is the Assistant City Manager for the City of Santa Cruz. In her 10 years with the City she has worked on a range of issues to support Santa Cruz as a vibrant place to live, visit and grow business. Tina holds a master’s degree in public policy from Georgetown University and a juris doctor degree from Santa Clara University. In her free time, Tina enjoys exploring Santa Cruz County with her infant son and husband. |
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Alan Smith, Board Member
Attorney, The Grunsky Law Firm |
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David Terrazas, Board Member
Councilmember, City of Santa Cruz |
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Thomas Wynn, Board Member
CEO, Wynn Capital Management |
