Santa Cruz Labor Force

Santa Cruz County’s labor force is 148,000 with an unemployment rate of 12.5%. Thus, 129,500 people are employed while 18,600 are out of work (as of November 2010).

There are 26,725 firms in Santa Cruz selling about $10,335 of retail per capita. 317 building permits were issued in 2008 with federal spending was about $1,464,050.

Income in Santa Cruz is as follows:

• Personal Income is $10,636,000
• Per Capita Income is $42,643
• Median Family Income is $61,941
• Total Taxable Sales are 3074.1 millions

Source: Santa Cruz County QuickFacts from the US Census Bureau